Last Updated : 2020-06-06 17:44:38
This is one of the most serious problems that can happen to your company's website. You put the name in the Google search engine, and it does not appear. Or it comes out in such low places that it is impossible to find it. What can be done if our website is not being indexed? And for what reason does this happen?
If you have created a page for your company and you wonder what the hell is going on, then you should analyze what the reasons that your website does not appear on Google before making any decision are. Reasons, why your website is not in Google can be diverse, and you should not be alarmed if some of them occur, as it can be fixed.
1. Your website is very young, and you have not optimized the keywords. You can not wait for the first day your website appears on Google. You must create content and wait for a more or less normal period (put a month) for search robots to see that your site is updated and decide to index you. When you open your page, what appears in the window bar on each page? Are there keywords, or do you just put Start and things like that? Have you optimized meta tags? If so, your web developer has probably neglected something.
2. Your pages are not friendly. What does this mean? That Google does not like duplicate content at all, and if it sees different pages that are very similar to each other, it does not index them. I know the case of an online store made in ASP that had this problem.
3. You have been penalized. Your website does not meet Google's criteria. There is a lot of duplicate content, and you have linked to penalized pages, you have put too many keywords. They don't always erase you completely; sometimes, you just drop down to the third page.
4. You are in Google but poorly positioned. Sometimes you may think that since we do not come out in the top 10 (which is what we all tend to look at) for the word we want, we are not. It is not like this. Enter the url of your website in Google as is and see if it comes out. If your company does not appear in Google, you should implement some web positioning techniques or find someone who will.
Do you know a person concerned that their website does not appear on Google? Does your website have any of these problems?
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About Author : Sazid is a freelance writer and editor passionate about writing on the realm of business tech. He currently works with SMEs through North America and Europe.
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