Last Updated : 2020-06-06 22:56:09
Every day entrepreneurs seem more aware that we must have a website for our business. It is no longer just about being on social networks but also having a website from which you can sell as a channel to everyone. The principles are not easy, and you will encounter a lot of difficulties when trying to create your page. But it is not impossible to make a good website with a minimum of knowledge.
Steps to make a web page: If you want to create your own website before you start doing anything, you need planning: what you want and what pages you will have. You may need a corporate website to be online, and later you may be interested in creating your online store. Another thing you will have to do is have some basic knowledge to be able to manage it; there are some that you can do yourself without having any idea of programming and hardly any HTM. But if you want something more complicated, with PHP and MySQL databases, it is advisable to hire a computer company to do it for you. But, from the start, if you want to set up a basic website for your company, it is as easy as following the steps below.
1. Buy a hosting and a domain and find a CMS that works for you. It is recommended that the domain include highly searched keywords with reasonable competition if you want to achieve a high organic ranking. It will cost you just about USD 5-6 a month. A fairly common one for business websites is usually Joomla. Still, there are also some Responsive website-like templates for WordPress. A content manager allows you to work at the user level without having programming knowledge. Thanks to the plugins, you can add improvements to your website without having to know any code.
2. Find the right template. There are many free templates, although my recommendation is that you buy a WordPress theme (this one that we use in this blog is paid) to be able to personalize it as best as possible.
3. Optimize your website. In the beginning, everything will be messy, and without content. The basic thing is that you create a page of Who we are, another of Where we are, in which you include a map and your address, and a form of Contact. You should also be clear about what is going to go on the main website: many companies use a slider with images about their products and some boxes where you can see the service websites at first glance.
4. Take care of the positioning. The part that should never be forgotten is checking the meta tags and the titles of each page. You can do this automatically for dynamic pages through some plugins (for example, in this blog, we use All in one SEO). If you have to do it manually (I advise you to do it only if you have a few HTML pages, or you will go crazy), it is best to use a meta tag generator.
In short, this is the fundamental thing to have a basic web page. This can serve you on an amateur level or temporarily. But personally, I believe that an SME should invest time, effort, and a little more money in something that is competitive. I explain here why. Now, there are many more things that can be implemented a bit more complicated: automated shopping with a shopping cart, product management with a database, a more personalized web design, etc.
About Author : Sazid is a freelance writer and editor passionate about writing on the realm of business tech. He currently works with SMEs through North America and Europe.
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