Blog : How To Do The Fight Against Delay

If high speed is a basic pillar so that Internet users do not give up when accessing our online virtual store, another really important element is the variability of our portal, which should be as low as possible.

Unfortunately, the response times of a web page are usually highly variable, which is a major disorder for users. Our objective, therefore, will be to get an online virtual store whose execution times tend to remain relatively stable. In this sense, if the same action is performed very fast some times and very slowly others, users will not be able to foresee what will happen the next time they try to access our portal and, most likely, they will end up giving up on the endeavor.

Tips against variability: An interesting measure to help our customers predict the response time for downloading large pages or multimedia files is the indication of the size of the download, something that most online virtual stores already do. Likewise, it is convenient not to neglect the following aspects if we want to sell as many products or services as possible online:

Server performance: Web pages are often surprised that they quickly increase their user traffic and do not improve the quality of their computers quickly enough, which substantially impairs navigation on these portals. The server connection to the Internet: Some sites try to make your connection cheaper even if it involves high-quality losses, something that we should not do in our online virtual store if we do not want to despair our customers. Internet: Although the quality of the Network is continually improving, there are still bottlenecks, especially for connections across different continents and for use during peak hours of the day.

Internet connections of users: Connection speeds are still very low for most users, and it does not appear that this scenario will change substantially in the coming years. Interpretation of users' computers: Sometimes, certain designs on web pages can cause problems on customer computers, so try to simplify these designs as much as possible

The value of stability: Throughout this process, delays build-up, which means that fast response times cannot be achieved by simply improving only one link in the chain.

The success of a company is only achieved when it manages to transmit stability among its clients and, if we want to transmit that value, we must start with our own website, which, after all, is the only element that our users know about us.